The personal profile, also known as a personal statement, is the brief paragraph that comes directly under your contact details. After your name, it is probably the first thing a recruiter looks at. Its purpose is to provide an idea of who you are and why you are the perfect candidate for the role.
Most recruiters only glance at a CV for a few seconds before deciding whether to read further or reject it, so your profile has to make the right impact. It should include:
This is your ‘elevator pitch’, and there’s a lot to include in such a short space. However, crafting an impressive personal profile expresses confidence and shows that you have a clear idea of why you’re the perfect candidate for the role.
As there are a lot of details to pack into just a few sentences, make it easy for yourself. Write this section last, when you’ve laid out all the other details which could be relevant to your application. You’ll find it much easier to condense them.
To create maximum impact, you’ll need to include:
Your statement has to make every word count. Avoid these clichéd mistakes, which make recruiters lose interest immediately. Do not include:
Go back to the job posting and re-read it carefully.
The answers to these questions will give you the basis for your personal statement.
The first sentence is always the hardest. The key is to get the first draft, on paper or the screen, without editing.
Don’t worry about exaggerating or sounding arrogant at this stage.
Now, it’s time to edit. The following style tips will help you to shape it for maximum impact.
This should use powerful language to grab the reader’s attention. It should include your job and the level and years of experience in your career.
Energetic Marketing Assistant with 7 years of experience of coordinating all marketing activities at a blue-chip company.
Skilled roofing specialist with an extensive background of large-scale commercial projects.
Now, go into more detail about your skills and experience. Give more than one example. Select your most important responsibilities and achievements providing specific data and figures where possible.
Include ‘soft skills’ such as leadership, communication, innovation, adaptability. Refer back to the job posting and review the ideal candidate's experience and the keywords in the job posting.
Reflect on these and incorporate wherever you can.
Responsible for creating Outdoor range, which exceeded annual sales targets by 23% within 6 months of launch.
Led a team of 12 roofers to complete a major housing complex project on-time and 9% below the manpower budget.
The final sentence of your personal statement is directed to the position you’re applying for. You’ve already explained who you are and what you’ve achieved. Now it’s time to state clearly what you want.
Here are some examples to get you started:
Looking for a position as an Executive Assistant to a Managing Director in a 5-star hospitality company.
Seeking to expand my leadership skills working with multi-disciplinary teams on projects of $50 million+.
So, that is your personal statement! Just 50-80 words and 3 or 4 sentences.
Only one last step: read it aloud to yourself.
If the answer to all these questions is a resounding “yes,” then congratulations, you’ve created a powerful personal profile that will capture the attention of any recruiter, increase the chances of the rest of your CV being reviewed, and getting that all-important interview invitation!